The Influence of Colour on the Perception of Cartographic Visualizations

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Publikace nespadá pod Pedagogickou fakultu, ale pod Přírodovědeckou fakultu. Oficiální stránka publikace je na webu muni.cz.
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ŠTĚRBA Zbyněk BLÁHA Jan D.

Rok publikování 2015
Druh Článek ve sborníku
Konference AIC 2015 Color and Image
Fakulta / Pracoviště MU

Přírodovědecká fakulta

Citace
Obor Zemský magnetismus, geodesie, geografie
Klíčová slova Colour Map Contrast Itten
Popis The contribution provides an overview of the ways colour is used in cartographic visualizations and how it affects perception of these visualizations. Colour is generally considered as the most important graphic variable for expressing spatial information in cartographic visualizations. Through appropriate use of colours, the content of a map can be significantly accentuated, which enhances its legibility and comprehensibility profoundly. Appropriate use of colours is a very important factor in many cartographic applications, such as emergency management tools, in which cartographic visualization helps to transfer the required information effectively. A well-chosen colour scheme with appropriate contrasts is the best way to depict the overall character of an area or a phenomenon. The present paper describes the most significant approaches to colour use in cartography, which can be of immense help when communicating information to map users.
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