Multimodal pragmatics and semiotic chaining in YouTube videos

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Authors

CHOVANEC Jan

Year of publication 2015
Type Appeared in Conference without Proceedings
MU Faculty or unit

Faculty of Arts

Citation
Description The presentation analyses the verbal and visual communicative practices on YouTube from the perspective of multimodal pragmatics and explores the intertextual and interdiscursive relations existing between some of the semiotically-interlinked content found on this video site.
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