Expressivität in Sachtexten

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Title in English Expressivity in Non-fiction Discours
Authors

MIKULOVÁ Anna

Year of publication 2003
Type Article in Periodical
Magazine / Source Brünner Beiträge zur Germanistik und Nordistik - Sborník prací filosofické fakulty brněnské univerzity
MU Faculty or unit

Faculty of Informatics

Citation
Field Linguistics
Keywords Expressivity; non-fictional discours; metaphor; persuasion
Description The artickle deals non-fictional discourse of banking and insurance. There is theoretical introduced the expressivity in language and non-fictional discourse. Thera are analysed examples of expressivity in German and Czech non-fictional discourse and advertising texts.
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