Konkurenceschopnost z pohledu podniku i jeho zákazníků

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Title in English	Competitiveness from a business perpective and its customers
Authors	SUCHÁNEK Petr
Year of publication	2014
Type	Article in Proceedings
Conference	Hradecké ekonomické dny 2014
MU Faculty or unit	Faculty of Economics and Administration
Citation
Field	Management and administrative
Keywords	quality; customer satisfaction; performance; competitivenes
Description	Topic of this paper is to analyze the relations of quality, customer satisfaction, performance and competitiveness. The article is based on research carried out by the author under the specific research called Impact on quality performance and competitiveness (MUNI/A/0738/2012). The aim of the article is based on an analysis of individual variables and their interrelationships to create a comprehensive model of the company which could be verified by consequent research.
Related projects:	Vliv kvality na výkonnost a konkurenceschopnost podniku